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University of Winnipeg/Rhetoric & the WWW - Rhetoriki/Visual Rhetoric

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Visual Rhetoric Edit

For the most part, text and images are seen through the eyes. Rhetors are going to use whatever visual means are at their disposal to manipulate (or create) perceptions (logos, pathos, and ethos) to construct an argument. Logos is harder to capture in a picture, whereas pathos and ethos largely shape visual rhetoric. Kevin


Visual Rhetoric Definitions:

Visual Rhetoric and Strategies of Persuasion

Visual Rhetoric (Michael J. Cripps)

Visualizing Rhetoric

“What Is Visual Rhetoric, and What Is Its Tradition?” (David Blakesley)


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